Watch Kendrick Lamar take his rightful throne in his new King Kunta music video. The 27-year old rapper takes it back to his ‘hood in the X-directed clip which was filmed throughout his hometown last month. He performs on top of the Compton swap and you see the whole city come out to show Kendrick love.
King Kunta is the latest single to be taken from Lamar’s chart-topping album To Pimp a Butterfly which debuted at Nº1 in both the UK and the US. It was streamed a record-breaking 9.6m times on Spotify in the first full day of its release. The album remains at Nº1 for the second week running on the Billboard album charts.
Lamar premiered the video last night (April 1st) on huge Jumbotron screens in New York City’s Times Square and Los Angeles’s LA Live entertainment complex.
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